Monday 8 March 2010

Animal Tails at the Oscars


In a bid to honour many celebrities' environmental campaigns, the gift bags that were given to celebrities at this weekend's Oscar ceremonies had a strong organic and ethical focus. British fashion brand Animal Tails, with its full organic and ethical status, and focus on protecting endangered species was especially selected for inclusion in the celebrity gift bags.

The collection is UK Soil Association certified under the Global Organic Textile Standard (GOTS), which assures that the garments are, not only organic, including the dying process and silk screen inks, but also ethically manufactured. The company takes a fresh approach to clothes for babies and children, and feature amazing silk screen images, developed from their own original artwork of endangered species. Each garment has a unique story label telling fun and amazing facts about the endangered animals. Animal Tails give 1% of its turnover to organisations that seek to protect endangered species.

Greener by Nature is a stockist of Animal Tails and is proud to be associated with their work. They have even had a mention in Livia Firth's (Colin Firth's wife) blog on Vogue's website.

Well done guys!

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